{"id":11262,"date":"2012-04-27T19:58:03","date_gmt":"2012-04-28T00:58:03","guid":{"rendered":"https:\/\/bioma.redlac.org\/?p=11262"},"modified":"2026-04-27T20:08:27","modified_gmt":"2026-04-28T02:08:27","slug":"communication-strategies-as-a-central-process-to-enable-participative-management-of-the-natural-protected-areas-of-peru","status":"publish","type":"post","link":"https:\/\/bioma.redlac.org\/?p=11262","title":{"rendered":"Communication Strategies as a central process to enable participative management of the Natural Protected Areas of Peru"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11262\" class=\"elementor elementor-11262\" wpc-filter-elementor-widget=\"1\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-71c88e78 elementor-section-boxed elementor-section-height-default elementor-section-height-default philantrop_parallax_no\" data-id=\"71c88e78\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16eccf3f\" data-id=\"16eccf3f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-37e7bb8 elementor-widget elementor-widget-image\" data-id=\"37e7bb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"490\" height=\"699\" src=\"https:\/\/bioma.redlac.org\/wp-content\/uploads\/2012\/04\/Captura-de-pantalla-2026-04-27-200200.png\" class=\"attachment-large size-large wp-image-11265\" alt=\"\" srcset=\"https:\/\/bioma.redlac.org\/wp-content\/uploads\/2012\/04\/Captura-de-pantalla-2026-04-27-200200.png 490w, https:\/\/bioma.redlac.org\/wp-content\/uploads\/2012\/04\/Captura-de-pantalla-2026-04-27-200200-210x300.png 210w, https:\/\/bioma.redlac.org\/wp-content\/uploads\/2012\/04\/Captura-de-pantalla-2026-04-27-200200-8x12.png 8w\" sizes=\"(max-width: 490px) 100vw, 490px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5506b1cc elementor-widget elementor-widget-text-editor\" data-id=\"5506b1cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>The implementation of communication strategies was a central process to enable the participative managementof PAs, in particular in the Salinas y Aguada Blanca National Reserve (RNSAB) in Arequipa, Peru.<\/strong><\/p>\n<p>With this communication strategy, the PAs intended to address these challenges:<\/p>\n<ul>\n<li>Contribute positioning of the PA, its Manager, the Management Committee and the Management Plan in the subnational level<\/li>\n<li>Reduce the false perception of the protected areas authority as a land expropriator and the Administration Contracts4 as a way of privatization of the PA<\/li>\n<li>Engage new social actors in the PA conservation activities.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63f16f94 elementor-widget elementor-widget-philantrop_blockquote\" data-id=\"63f16f94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"philantrop_blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n        <div class=\"philantrop_blockquote_widget\">\n            <div class=\"philantrop_blockquote philantrop_view_type_1\">\n                                    <div class=\"philantrop_blockquote_marker\">\n                        <svg width=\"80\" height=\"51\" viewBox=\"0 0 80 51\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M1.59926 15.1672C-0.707019 23.9092 3.83703 32.8938 11.9169 36.2105L11.0299 45.9089L10.8037 48.3816L12.6805 46.7558L24.6604 36.3779C29.7597 34.4259 33.8859 30.092 35.4007 24.3501C37.8956 14.8932 32.3741 5.15258 23.0321 2.61015C13.6839 0.0660458 4.09558 5.70473 1.59926 15.1672Z\" stroke-width=\"2\"\/>\n                            <path d=\"M43.6183 14.16C41.2344 22.9307 45.9405 31.9114 54.2469 35.2175L53.3339 44.9062L53.1049 47.3361L54.9731 45.7654L67.3216 35.3827C72.5659 33.4371 76.8178 29.1109 78.3817 23.3573C80.9597 13.8723 75.2461 4.14186 65.6542 1.60821C56.0675 -0.924073 46.1949 4.68065 43.6183 14.16Z\" stroke-width=\"2\"\/>\n                        <\/svg>\n                    <\/div>\n\n                    The implementation of communication\nstrategies was a central process to enable\nthe participative management of PAs            <\/div>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-147f2b32 elementor-widget elementor-widget-philantrop_blockquote\" data-id=\"147f2b32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"philantrop_blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n        <div class=\"philantrop_blockquote_widget\">\n            <div class=\"philantrop_blockquote philantrop_view_type_3\">\n                                        <div class=\"philantrop_blockquote_cont\">\n                            Profonanpe, the Peruvian Trust Fund for National Parks and Protected Areas, is a private non-profit organization created in December 1992 in order to provide stable funding and long-term conservation, protection and\n\nmanagement of protected areas and buffer zones. Its mission is to raise, manage and direct financial resources for\nthe conservation of biological diversity of protected areas in Peru. Profonanpe is the first private environmental\nfund created in Peru, an institution catalyst of change through innovation-oriented interventions in Peru\u2019s PA and\ntheir buffer zones.Developing communication as a core area of work within an EF is all about building institutional value. An effective communication strategy should demonstrate the unique selling proposition of the organization setting it apart from others working on similar issues.  Communication adds intangible value to a fund improving its overall success, enhancing credibility and\ntransparency - values that should be associated with any EF wishing to position itself as the best option for receiving\ndonor resources.                        <\/div>\n                                    <\/div>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e096090 elementor-align-center elementor-invisible elementor-widget elementor-widget-button\" data-id=\"e096090\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/bioma.redlac.org\/wp-content\/uploads\/2026\/04\/Communication-Strategies-as-a-central-process-to-enable-participative-management-of-the-Natural-Protected-Areas-of-Peru.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-file-download\" viewBox=\"0 0 384 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224 136V0H24C10.7 0 0 10.7 0 24v464c0 13.3 10.7 24 24 24h336c13.3 0 24-10.7 24-24V160H248c-13.2 0-24-10.8-24-24zm76.45 211.36l-96.42 95.7c-6.65 6.61-17.39 6.61-24.04 0l-96.42-95.7C73.42 337.29 80.54 320 94.82 320H160v-80c0-8.84 7.16-16 16-16h32c8.84 0 16 7.16 16 16v80h65.18c14.28 0 21.4 17.29 11.27 27.36zM377 105L279.1 7c-4.5-4.5-10.6-7-17-7H256v128h128v-6.1c0-6.3-2.5-12.4-7-16.9z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pink salmon cherry salmon combtail grami frigate mackerel snake mackrel upside-down Pink salmon cherry salmon combtail grami frigate mackerel snake mackrel upside-down Maecenas nec tortor semper, euismod tortor sed, congue libero. Curabitur aliquam consequat tortor, ut rutrum enim dictum a. Nam ut euismod lectus. Duis eu magna quis nisl aliquam molestie. Nullam vel risus consectetur nisi vehicula pulvinar. Pellentesque sed nisl at sem ullamcorper dictum et vel mauris. Nunc imperdiet, augue sit amet congue feugiat, enim diam ultricies turpis, maximus dictum lectus augue ut libero. Duis rhoncus felis eleifend congue semper. Sed mollis tellus erat, lobortis tristique metus egestas ac. Vestibulum eget risus nec est sagittis dapibus. Nulla facilisi. Ut at ligula ut felis molestie dignissim sed vitae quam. Aliquam imperdiet justo dapibus eleifend bibendum.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93,162,191,137,165],"tags":[100,97,86,146,132],"class_list":["post-11262","post","type-post","status-publish","format-standard","hentry","category-case-studies","category-community-participation","category-compensation-schemes","category-monitoring-evaluation","category-protected-areas","tag-peru","tag-profonanpe","tag-redlac","tag-redlac-secretariat","tag-specific-projects-initatives"],"_links":{"self":[{"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=\/wp\/v2\/posts\/11262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11262"}],"version-history":[{"count":7,"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=\/wp\/v2\/posts\/11262\/revisions"}],"predecessor-version":[{"id":11273,"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=\/wp\/v2\/posts\/11262\/revisions\/11273"}],"wp:attachment":[{"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bioma.redlac.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}